Our flagship B-school fest, L’Attitude 13o 05’ brings together the best B-school talent across India in a two-day academic, cultural and sporting extravaganza completely conceived and executed by our students. It represents yet another aspect of experiential learning which is a proud hallmark of Great Lakes – our students get to display their planning, organization and troubleshooting skills by managing the end-to-end processes that make L’Attitude 13o 05’ one of the finest b-school inter-collegiate events in the country. Since its inception in 2005, L’Attitude 13°05’ has been getting bigger, better and stronger with the theme this year being ‘Ikigai’ (Japanese for ‘reason for being’) broadly understood as the source of value in our lives.
L’Attitude 13o 05’ represents an exclusive blend of bright professionals, illustrious academicians and eminent thought-leaders the world over. Watch from the ring-side as titans grapple with each other to find the best solution to interesting conundrums; Get caught up in the excitement as the contestants constantly strategize, negotiate, innovate, speculate and formulate to outwit the competition; Tune-in to the wavelength of some of the world’s celebrated ‘gurus’ and ‘icons’ as they part with their ‘gyan’, and unravel the mysteries of the commerce and economics. Great Lakes brings to you two days of tremendous learning and explosive fun. Be there when it happens!
Bala V Balachandran
J L Kellogg Distinguished Professor of Accounting & Information Management, Northwestern University, USA
Founder, Chairman & Dean (Emeritus)
Great Lakes Institute of Management, India