NASMEI

NASMEI (North American Society for Marketing Education in India), organized by Kotler - Srinivasan Centre for Research in Marketing at Great Lakes, stands as one of India’s most prestigious international marketing conferences, drawing hundreds of distinguished scholars from top-tier institutions. Esteemed participants include experts from premier Indian institutes like IIMs, ISB, and SPJIMR, alongside global academic leaders from the University of Georgia, Texas A&M, University of Texas at Dallas, Singapore Management University, Colorado State University, and more.

  • Doctoral Symposium - December 16th - 18th December, 2025 (Tuesday – Thursday)
  • Conference - December 19th - 20th December, 2025 (Friday – Saturday)

Why should you attend the conference?

  • Network with global faculty from world class B schools
  • Superb quality of research
  • Research grant funding
  • Doctoral and early career workshop
  • Enjoy the sights around Mahabalipuram and Pondicherry nearby
  • Convenient timing of conference

If you wish to know more, please mail us at nasmei@greatlakes.edu.in.
To know more about NASMEI 2024, click on the button below.

NASMEI 2024

NASMEI + JGM Best Paper Award

Renowned for the quality of its presentations, exceptional networking opportunities, and warm hospitality, the NASMEI Conference attracts delegates from leading schools across the USA and Europe. It serves as an ideal platform to celebrate and promote groundbreaking research with strong publication potential.

As a premier venue for innovative ideas in global marketing, the conference offers scholars like you the chance to share insights, discoveries, and advances that shape the future of marketing practices. We welcome diverse perspectives that foster the growth and evolution of the field.

Publication Opportunity

Based on the submissions, the best paper selected will have the opportunity to be published in the Journal of Global Marketing (ABDC – B).
Note: This is not automatic acceptance and the paper will go through the normal review process.

Doctoral Symposium

The Doctoral Symposium aims to provide a helpful and stimulating forum for Ph. D. students to present and discuss their research proposals and early research results. Last year, we conducted a highly effective and well-received conference focused on "Marketing Strategy". The content of this year’s symposium would be unique (which we will put up shortly) and for the most part, the material covered in this programme would not be covered in the Indian B-school FPM/PhD curriculum.

Doctorate students (PhD/FPM/Exec PhD/Exec FPM or equivalent) will attend this symposium. This symposium will be from December 15th - 16th (Tuesday – Thursday). It is also open to assistant professors who have finished their PhDs or equivalent recently. If you wish to attend the doctoral symposium, please mail us at nasmei@greatlakes.edu.in.

Associations

  • Cornell University
  • Chicago Booth
  • Skema Business School
  • Universite Bordeaux
  • IESEG
  • Frankfurt School of Finance and Management
Back to Top