Doctoral Student Workshop
Dear Research Scholars
Last year, as part of the 14th Great Lakes NASMEI Marketing Conference, we conducted a highly useful and well-received research methods workshop. Last year, the focus was on Digital marketing and Services Marketing. This year, the key research issue covered would be concerning on "Behavioral Research in Marketing". This would be a workshop for doctoral students (PhD/FPM/Exec PhD/Exec FPM or equivalent). It is also open to assistant professors who have finished their PhDs or equivalent recently. This workshop would be from December 18th - 20th, 2020(Friday, Saturday and Sunday).