Martin Selvakumar.M

Assistant Professor
Great Lakes Institute of Management

Area of Expertise: HR & Marketing

M. Martin SelvaKumar PhD in Management Sciences through Anna University. He pursed his post graduate studies in Business Administration at Karpaga Vinayaga College of Engineering and Technology affiliated to Anna University and graduated in Business Administration from Mohamed Sathak College of Arts and Science Chennai, affiliated to University of Madras.

He has committed himself in teaching for the past 10 years. He has published both conceptual and empirical research papers in top peer reviewed journals, also presented papers at both national and international conferences. He has been involved in the production of highly educative, distinct and unique curriculum for PG programmes in management.

Apart from Academics, he acts as an Admissions Head, Exam cell Coordinator and Placement Coordinator.

Research Interests

Entrepreneurs Empowerment and Behavioural Finance

Peer-Reviewed Journal Articles

  • Dr. S N Geetha & M Martin Selvakumar. Published a paper on the topic “An Analysis on the Factors Influencing Risk Tolerance Level of Individual Investors” in International Journal of Business Excellence.Vol.9 Issue No.2, pp.253-264 (2016) ISSN print 1756-0047, ISSN online 1756-0055.
  • Ms.S.Sujatha, Ms.K.SLakshmi, M Martin Selvakumar & Dr.N.Santhosh Kumar Published a paper on the topic “Effectiveness of Training and Development among Employees in Private Banks (with reference to Chennai city)” in International Journal of Management (IJM) Vol.4, Issue No.2, pp. 118-124 (2013) ISSN print 0976-6502 ISSN online 0976-6510.

Conference proceedings/Publications

Paper Publications in International & National Conferences

  • Presented a thematic paper in an International Conference on Emerging Markets and Issues in Management, on the topic “Strategic Management” organized by VIT Business School, Vellore.
  • Presented a thematic paper in an International Conference on Emerging Trends in Management, Commerce, Education and Economics on the topic “Green Marketing Initiatives by Indian Corporate- Prospects and Confronts in Facing Global Competition” organized by the Swami Vivekananda Institute of Management, Thanjavur.
  • Presented a thematic paper in the International Conference on Emerging Trends in Management, Commerce, Education and Economics on the topic “Asset Mix Decision as an Integral Part of Overall Portfolio Management: Some New Thoughts from Indian Perspective and Ethos” organized by the Swami Vivekananda Institute of Management, Thanjavur.
  • Presented a thematic paper at an International Conference on Emerging Trends in Management, Commerce, Education and Economics on the topic “MBA is all About PSC Passion Sacrifice Commitment” organized by the Swami Vivekananda Institute of Management, Thanjavur.
  • Presented a thematic paper in a National Conference on Consumer Protection “Cyber Space, Corporate Restoring, Advertising Boon for Competitive Advantage” organized by Kaamadhenu Arts and Science College, Erode.

Academic conference

Seminars / Workshops and FDPs attended

  • Participated in an International seminar on “Contemporary Issues in Management” organized by The School of Management Studies, TamilNadu Open University, Chennai
  • Participated in a Three Day National level FDTP on “Present Trends in Hybrid Pedagogy in English Language Teaching” organized by the Directorate of Technical Education, Anna University, Guindy, Chennai.
  • Participated in a One Day National level workshop on “Model Building and Validation for Research in Management Social Sciences” organized by the Department of Management Studies, Anna University, Guindy, Chennai.
  • Participated in the “HR Summit 2014” organized by the Department of Management Studies, Easwari Engineering College, Ramapuram, Chennai.
  • Participated in a Three Day National level workshop on “Research Techniques in Management” organized by The School of Management, Pondicherry University.

Associations

  • IIT Stuart School of Business
  • Babson
  • Bauer
  • Universite De Bordeaux
  • Hkust
  • UMKC
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