George Alex Johan

Area of Expertise: Marketing, Consumer Behavior

Email: [email protected]

Alex Johan George is presently pursuing his P.hD and is working as a Senior Lecturer for Great Lakes Institute of Management.

He earlier worked as a Branch Manager in a Leading Life Insurance Company for 12 Years in Chennai. Before that, he worked as Systems In-Charge In TVS Group of Company for 3 Years.

Research Interests

Marketing, Consumer Behaviour


  • A Study of Growth in Health Care in India - National Conference, SCSVMV University, 2017.
  • Growth and Prospects of Medical Tourism in India - 9th NASMEI Conference, 2015.
  • Influence and Impact of Opinion Leaders for the Growth of Medical Tourism in India
  • International Conference of Management Economics and Social Sciences - Dubai 2015
  • Global Slowdown in Dubai Tourism - Confluence 2014 in ITM Business School

Working Papers

  • A Study of Customer loyalty in Medical Tourism


  • Cornell University
  • Chicago Booth
  • Skema Business School
  • Universite Bordeaux
  • Frankfurt School of Finance and Management
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