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In recent years, the issue of sustainable development and meeting Sustainable Development Goals (SDG) goals has become a critical focus of attention for governments, policymakers, scholars and practitioners the world over, including India. A key requirement for achieving SDG goals by any country would be for all stakeholders – individuals, corporations and local bodies - to adopt environmental-friendly behaviors. Tackling the challenges in environmental and social sustainability that our planet currently faces cannot be done without high levels of public and private participation, with long-term transformations in everyday behaviors of individuals, and adoption of environmentally responsible behaviors by corporations and local bodies.

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