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By integrating game elements into educational settings, gamification aims to make learning more enjoyable and captivating. In the realm of business studies, this strategy has shown promise in fostering student engagement and improving learning outcomes. Gamification of a course does not mean playing games but the use of game-like elements in a totally dissimilar context with the objective to increase user engagement. Gamification encompasses a range of techniques that can be employed to transform educational experiences into interactive and immersive journeys. Several common techniques have emerged as effective means to engage students:

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