Covid-19: The importance of brand recall in mom-and-pop retail ; Article by Dr. Jones Mathew

Brand recall creation was a challenge in pre-Covid times too because of the wide range of choices available to consumers of almost all FMCG products

Recently in Media

National Education Day 2025: When Youth and AI Co-Create the Future of Learning | Quote by Dr. Vibhav Singh
Read More
Why Chasing Every New IPO Can Hurt Your Portfolio | Authored by Dr. Jayatu Sen Chaudhury
Read More
Contact Us
  • Great Lakes Institute of Management,
    2nd Floor, Orchid Centre,
    Golf Course Road, Sector 53,
    Gurugram, Haryana 122003

Global Associations

Back to Top