Lattitude



Lattitude 30 15 2009

On 9th January 2010 teams from B schools across the country descended on Great Lakes campus to witness the annual B Fest L’attitute. The chief guest for the flagship event CEO conclave was the Union Minister for Corporate Affairs, Mr. Salman Khurshid. The keynote addresses were delivered by stellar assortment of corporate leaders like Mr. A Vellayan, Vice-chairman of the Murugappa Group, Mr. K Raghavendra Rao, MD, Orchid Chemicals and Pharmaceuticals and Mr. T. N. Seshan 10th Chief Election Commissioner of India.

L’attitute 13 05 from its humble beginnings in 2007 has made a mark in the annual B School festival arena. The theme of the event was Mergers & Acquisitions and aptly so. With India Inc taking globalization in its own stride, we are increasingly witnessing the coming of age of Indian corporations. News of an Indian business house acquiring a company does not encounter surprises anymore.

The festival was a potpourri of events and competitions for both students and people from the industry. Events encompassing various spheres of management education such as marketing, finance, operations, strategy and H.R marked the occasion. These events tested participants – some of the brightest management minds and future business leaders on their intellect and thought leadership. The students intensely competed against one another on different aspects of the business world, creating a great learning opportunity for all. Participants came from the crème de la crème of Indian business schools.

The tireless efforts of the organizing team culminated by hosting teams to a Rock show by the college band - Straight F. Following is the snapshot of individual events that were held during the course of the day.

Lattitude 30 15 2009

Lattitude 2008

L’Attitude 13o 05' – Discover Knowledge


L’Attitude 13o 05', the annual B fest at Great Lakes, this year synthesizes the best of the East and the West which is reflected in the motto "Global mindsets, Indian roots". This year the event draws inspiration from Ancient India. By establishing oneself in the earnestness of noble pursuits, it is possible to transcend the temporal self, limited by desires, fears, memories and mental constructs, and gain blissful immersion in pure consciousness. The act of acquiring this state is both a sublime art and an exact science.

Date: 20th December 2008
Time: 9 A.M. to 10 P.M.
Venue: Image Auditorium,
MRC Nagar,
R A Puram,
Chennai - 600028

Lattitude 2007

L’Attitude 13o 05' – Discover Knowledge


L’Attitude 13o 05', the annual B fest at Great Lakes, this year synthesizes the best of the East and the West which is reflected in the motto "Global mindsets, Indian roots". This year the event draws inspiration from Ancient India. By establishing oneself in the earnestness of noble pursuits, it is possible to transcend the temporal self, limited by desires, fears, memories and mental constructs, and gain blissful immersion in pure consciousness. The act of acquiring this state is both a sublime art and an exact science.

Date: 20th December 2008
Time: 9 A.M. to 10 P.M.
Venue: Image Auditorium,
MRC Nagar,
R A Puram,
Chennai - 600028