Dr. Sanchita Kuchi

Dr. Sanchita Kuchi

Associate Professor

Area: Analytics

Email: Sanchita.k@greatlakes.edu.in

Dr. Sanchita holds a phd (EFPM) from IIM Raipur, specializing in Information Systems and B.E. from NSIT. She has 16+ years of industry experience in Data Science and Analytics across various domains. During her industry stint, she has successfully delivered AI ML projects for fortune 500 companies and designed various AI and ML-based upskilling initiatives. She was recognised in 2021 as ‘3AI Women to Watch Out in Analytics’ for her professional contributions. She aspires to  leverage technical and research advancements to benefit learners and contribute to the research community through curriculum development and publication.

Journal Articles

• Sanchita Kuchi,with Sumeet Gupta,“Strategies for Value Reconfiguration in Online Platforms”, published in California Management Review(Scopus/WoS indexed), April 2025
• Sanchita, K., & Gupta, S. (2023). Strategies for Value Reconfiguration in Online Platforms. California Management Review, 66(1), 72-95. ABDC - A. https://doi.org/10.1177/00081256231200656
• Kuchi, S., & Gupta, S. (2023). Value-creation strategies for E-commerce businesses. IIM Kozhikode Society & Management Review, 12(2), 234-249. ABDC-C. https://doi.org/10.1177/22779752231153482
• Sengupta, A., Mittal, S., & Sanchita, K. (2022). How do mid-level managers experience data science disruptions? An in-depth inquiry through interpretative phenomenological analysis (IPA). Management Decision, 60(2), 320-343. ABDC- B. https://doi.org/10.1108/MD-01-2020-0099

Conference Proceedings

• Kuchi, S., Gupta, S. (2024). How Successful Online Platforms Create Value?. In: Sharma, S.K., Dwivedi, Y.K., Metri, B., Lal, B., Elbanna, A. (eds) Transfer, Diffusion and Adoption of Next-Generation Digital Technologies. TDIT 2023. IFIP Advances in Information and Communication Technology, vol 697. Springer, Cham. https://doi.org/10.1007/978-3-031-50188-3_25
  ( 3rd Best Paper)
• Kuchi, Sanchita and Gupta, Sumeet, "Value-Mapping of E-Commerce Business Models" (2020). ICIS 2020 Proceedings. 5. https://aisel.aisnet.org/icis2020/practice_is_research/practice_is_research/5
  ( Nominated for Best Paper)

Mainstream Press

• Co-Authored Article: “Festive Sale Frenzy”, published on October 15, 2025, in Mint (featured across print editions in Delhi, Ahmedabad, Chandigarh, Chennai, Bengaluru, Kolkata, Mumbai, and Hyderabad).
• Co-Authored Article: “Philosophy Returned to Centre: Why the AI Age Demands Humanistic Education”, published on October 10, 2025, in ET Education.
• Co-Authored Article: “Balancing Innovation & Accountability: Rethinking AI Governance in India,” published on September 26, 2025, in Business World.
• Quoted in a Story: “Can AI Replace Managers, or Do B-Schools Still Hold the Human Edge?,” published on August 28, 2025, in India Today.
• Co-authored Article: “Bridging India’s AI Opportunity,” co-authored with Dr. Simarjeet Singh, published on July 8, 2025, in People Matters.
• Sanchita Kuchi, with Dr. Raj Shankar, Dr. Simarjeet Singh, "Giant strides. Nvidia: The lynchpin of the AI revolution", published in The Hindu Businessline, (2025) https://www.thehindubusinessline.com/specials/corporate-file/nvidia-the-lynchpin-of-the-ai-revolution/article68841078.ece
• Sanchita Kuchi, with Dr. Raj Shankar, Dr. Simarjeet Singh, "Missed opportunities. Intel: When the chips are down", published in The Hindu Businessline, (2025) https://www.thehindubusinessline.com/specials/corporate-file/intel-when-the-chips-are-down/article69064452.ece
• Sanchita Kuchi, with Dr. Simarjeet Singh, "The Rise of Custom GPTs and Talent Mobility: A Future Trend in AI-driven Business", published in Forbes India, (2025) https://www.forbesindia.com/article/great-lakes-institute-of-management/the-rise-of-custom-gpts-and-talent-mobility-a-future-trend-in-aidriven-business/94883/1
• Sanchita Kuchi, with Dr. Simarjeet Singh, "Why More Women in AI & Data Science Is Crucial", published in ET Education Now, (2025), https://education.economictimes.indiatimes.com/blog/why-more-women-in-ai-data-science-is-crucial/118830776
• Co-Authored Article: "Why More Women in AI & Data Science Is Crucial," published on March 10, 2025, in ET Education.
• Co-Authored Article: "Missed Opportunities: Intel - When the Chips Are Down," published on January 5, 2025, in The Hindu Business Line.
• Sanchita Kuchi, with Simarjeet Singh & Raj Krishnan Shankar, "Giant strides. Nvidia: The lynchpin of the AI revolution" published in Businessline by The Hindu (2024), https://www.thehindubusinessline.com/specials/corporate-file/nvidia-the-lynchpin-of-the-ai-revolution/article68841078.ece