
Faculty
Trade Publication
Published Papers
- Poornima Gupta, with Dr. Meenakshi Gandhi, "From Intentions to Actions: A Structural Equation Modeling Approach to Understanding Sustainable Consumption Behaviour" published in Journal of Cleaner Production - ABDC A Category, (January 2025)
- "Towards a theoretical framework for augmented reality marketing: A means-end chain perspective on retailing" in the journal 'Information & Management', January, 2024
- "ARvolution: Decoding consumer motivation and value dimensions in augmented reality" in the journal 'Journal of Retailing and Consumer Services', January, 2024
- "The crisis effect in TPB as a moderator for post-pandemic entrepreneurial intentions among higher education students: PLS-SEM and ANN approach" in the journal 'The International Journal of Management Education', November, 2023
- "Sustainable Consumption: A Bibliometric Study" in the journal 'Dynamic Relationships Management Journal', November, 2023
- "Decisive Drivers Contributing towards Modern Last Mile Delivery Operations: A Qualitative Analysis using ISM" in the journal 'International Journal of Mathematical, Engineering and Management Sciences', October, 2023
- "Novel evidence from APEC countries on stock market integration and volatility spillover: A Diebold and Yilmaz approach" in the journal 'Cogent Economics and Finance (Taylor and Francis)', October, 2023
- "Navigating services for consumers with disabilities: a comprehensive review and conceptual framework" in the journal 'Journal of Service Marketing', September 15, 2023 (ABDC - A)
- "Filtering the reality: Exploring the dark and bright sides of augmented reality–based filters on social media" in the journal 'Australian Journal of Management', September 15, 2023 (ABDC - A)
- "Coping with public-private partnership issues: A path forward to sustainable agriculture" in the journal 'Socio-Economic Planning Sciences', August 22, 2023 (ABDC - C)
- "Empirical Study of Knowledge Management and Student Empowerment for Employability" in the journal 'International Journal of Knowledge Management Studies', , 2023
Mainstream Press
- Inside India’s ?50,000 Cr Coaching Industry, quoted by Dr. Simarjeet Singh, published on May 1, 2025, in BWEducation.
- Gen-AI Investing: Smart Moves or Just Too Risky?, co-authored by Dr. Simarjeet Singh, published on May 13, 2025, in Mint (Bangalore, Chennai, Hyderabad, New Delhi, Ahmedabad, Mumbai, and Kolkata - Print and Online)
- Discounted to Death: The Silent Slide of India’s Kirana Shops, quoted by Dr. Simarjeet Singh, published on May 23, 2025, in The Hindu (Delhi, Mumbai, Kolkata editions – Print & Online).
- The Democratisation of Investing: How Social Trading is Changing the Game, authored by Dr. Jagriti Arora & Dr. Jayatu Sen Chaudhury, published on May 19, 2025, in Fortune India.
- How AI, Automation, and Hybrid Work are Reshaping Jobs? EXPLAINED, quoted by Dr. Poornima Gupta, published on May 12, 2025, in ET Now.
- From Jewellery to Digital Gold: Smarter Ways to Own Gold Today, authored by Dr. Jayatu Sen Chaudhury, published on May 13, 2025, in Money Daily.
- ITR-2 Updates: Who Benefits and Who Needs to Be Careful, quoted by Dr. Kirti Sharma & Dr. Simarjeet Singh, published on May 6, 2025, in Business Standard.
- All Eyes on India GDP Numbers: 6.3% or 7% Growth?, quoted by Dr. V.P. Singh, published on May 30, 2025, in The Week.
- Central Apprenticeship Council Proposes 36% Stipend Hike for Youth: What it Means for Students, quoted by Dr. V.P. Singh, published on May 28, 2025, in The Indian Express.
- Trump drove up the price of Gold. Could he now crash it?, quoted by Dr. Smita Mazumdar, published on April 26, 2025, in Financial Express.
- The reality of Indian trading boom: Platforms win, retail investors lose, authored by Dr. Jayatu Sen Chaudhury and Dr. Akhter M. Rather, published on April 9, 2025, in Mint (Print & Online).
- SIPs in the Age of Volatility, quoted by Dr. V.P. Singh, published in April 2025 in Business Today (Print - page 42 of the Mutual Funds Special Edition).
- Commerce Dept Studying Opportunities That May Arise Due to Trump Tariffs, quoted by Dr. V.P. Singh, published on April 3, 2025, in Business Standard.
- US Tariff on Russian Oil Could Inflate India’s Import Bill, quoted by Dr. Simarjeet Singh, published in April 2, 2025, in Financial Express (Print and Online).
Journal Review Editorial Board
- Dr. Vishal Dagar appointed as the Associate Editor of the Economics and Management section in the journal SN Business & Economics on July 26, 2022.
- Editorial Advisory Board Member of Review of Global Economy, Trade and International Business (RGETIB), Houston, USA, since March 2020
- Reviewer on the Journal of Indian Business Research since 2019 ABDC Category C Journal, Emerald Publishing.
- Reviewer on the International Journal of Business and Globalization since 2019 ABDC Category C, InderScience Publishers
- Member of the Editorial Board of the Amity Journal of Commerce and Financial Review, Journal of the ACCF, Amity University, NOIDA since 2018.
- Book Evaluator for Publishing, Oxford University Press, since 2019.
Trade Publication
- Inside India’s ₹50,000 Cr Coaching Industry, quoted by Dr. Simarjeet Singh, published on May 1, 2025, in BWEducation.
- The Future of Recruitment: Aligning Technology and Human Connection to Unlock Untapped Women Talent, moderated by Dr. Poornima Gupta, at the AccelHERate event organized by Herkey, held on April 25, 2025. (Industry event focused on diversity and hiring)
- How can Academia, Corporates, and NGOs collaborate more effectively to drive real, sustainable impact? Panel speaker - Dr. Sanghamitra Bhattacharyya, at The Global CSR & ESG Summit & Awards 2025, held on April 25, 2025. (Industry summit focused on CSR and ESG practices)
- Silicon Sanctions: Assessing the Impact of U.S. Semiconductor Tariffs on Global Tech Supply Chains and Economic Stability, authored by Dr. Surya Prakash, published on April 21, 2025, in Logistics Insider.
- Beyond Women’s Day: How Exogenous and Endogenous Events Shape Gender Discourse, authored by Dr. Sanghamitra Bhattacharya, Dr. Bappaditya Mukhopadhyay, Nidhi Kumari & Alankar Shirsath, published in April 2025 in CSR Times Magazine (Print-Three-page feature in the March Women’s Special Edition).
- How Indian Investors Can Use Commodities to Hedge Against Market Volatility, authored by Dr. Jayatu Sen Choudhury, published on April 5, 2025, in Fortune India.
- Soft Skills vs Tech Skills: Striking the Right Balance in Hospitality Education, authored by Dr. Jones Mathew, published on April 3, 2025, in ET Hospitality.
- Why India Needs More Women in the Workplace, authored by Dr. Poornima Gupta, published on March 28, 2025, in Insights Inn Plus Magazine (Print & Online).
- The Implications of Using AI in Recruitment, authored by Dr. Poornima Gupta, published on March 25, 2025, in HR.com.
- Why More Women in AI & Data Science Is Crucial, authored by Dr. Sanchita Kuchi & Dr. Simarjeet Singh, published on March 10, 2025, in ET Education.
- From Fear to Opportunity: Generative AI and India’s Workforce Transformation, authored by Dr. Simarjeet Singh & Mubin Amir Sikilkar, published on March 10, 2025, in Express Computer.
- Empathy in Leadership: How It’s Redefining Corporate Culture, authored by Dr. Sanghamitra Bhattacharya, published on March 8, 2025, in People Matters.
- How Entrepreneurs Are Building a More Secure Digital Future, authored by Dr. Swapnil Sahoo, published on February 10, 2025, in DataQuest.
- How HR Professionals Can Balance Key Skills for Future Success, authored by Ms. Sanchita Tuli, published on January 30, 2025, in HR.com.
- Blurring Reality: How AR Filters Shape Social Media Users’ Self-Concepts & Well-Being, authored by Dr. Harish Kumar, published on January 30, 2025, in AdGully.
- Missed Opportunities: Intel - When the Chips Are Down, co-authored by Dr. Sanchita Kuchi and Dr. Simarjeet Singh, published on January 5, 2025, in The Hindu Business Line.
Student Publications
- From Fear to Opportunity: Generative AI and India’s Workforce Transformation, Co-authored by Mubin Amir Sikilkar (PGPM 2025 student) and Dr. Simarjeet Singh, published on March 10, 2025, in Express Computer.
- 'Blockchain: The Smart Solution', by Ritika Agrawal (PGPM 2021), published by DataQuest (2022)
- 'Lean Manufacturing and its Impact on Business Outcomes', by Neeru Yadav (PGPM 2022), published by International Journal for Research Trends and Innovation (2021)
- 'Will Budget 2021 provide the impetus the economy needs ? ' by Ayush Saxena (PGDM 2019-20), published by Business Line on Campus (2020)
- 'Blockchain in Indian Healthcare System' by Parth Gupta (PGDM 2019-20), published by Forbes India (2020)
- 'To revive economic growth the 2020-21 Budget should focus on expenditure while compromising on fiscal ratios ' by Ketan Aggarwal (PGPM 2019-20), published by The Pioneer (2020)