Education: Best new courses for the changing world | Prof. Sanjoy Sircar and Keerthi J Reddy | The Week

The domain specialisation courses deal with a fast-evolving business landscape where the current handbook of rules do not apply,” Prof. Sanjoy Sircar says. He adds that employment opportunities being generated in the new-age sectors are immense and that students need a deeper understanding of the sectors to take advantage of the opportunities.

Keerthi believes that courses such as brand management, consumer behaviour, digital strategy, consumer-focused product planning, and channels and pricing decisions, will help lay the foundation for her career.