Corporate Initiatives

KU Value Add MBA program

Kaziranga University Value Add MBA program was designed to provide students skills and knowledge to make them industry-ready. The students stayed at Great lakes’ Bala V Balachandar campus for a month, and learned strategy from a marketing perspective, HRM and IR. The Karmayoga team facilitated a session where the students were explained the concept of Karma Yoga, this enabled an overall development of the individual who is conscious of the societal impact of his/her decisions.

   In addition, Great lakes brought in eminent guest speakers from the industry and academia to provide them different perspectives. The speakers included Mr. Swaminathan from myBskool, Dr. S. Swaminathan, and Mr. Srinivasan, AVP Star Health Insurance. As a special guest lecture, Dr. T N Swaminathan, Director, Branding, Public Relations and Alumni Relations spoke with students and shared his thoughts and experience with them.

The program was highly appreciated by the students and staff from Kaziragna University.

  “The whole experience was very good. I feel sad to leave Great Lakes and Chennai. I learned a lot and I feel much more confident” – Monica  Soni, student
“What a life-changing experience? I learned from everybody here. This program has shaped me as well as my career” – Siddhartha Karmakar, student

Student Achievements

Winner of Ernst and Young Knowledge Quiz

Lathish Venugopal, Viral Patel. More than 2000 teams across India participated in this

Runners up at TATA Crucible Campus Quiz

Lathish Venugopal and Viral Patel.

Article published in March edition of Markathon – Marketing magazine of IIM- Shillong

Kriti Dua and Sankalp Parihar. The article was on Marketing Trends 2013

Winner at Hyundai Global Youth Marketing Camp

Shouvik Das. The event was held in S.Korea and the team comprising of 4 Korean students, 4 Indians and 1 Chinese student won the award for the Best BTL Strategy

Second Prize for Article writing in NMIMS Banking

Namratha and Mahesh. The article was on “Policy expectations for the Indian Economy” and was published in the BankAge Magazine of NMIMS.

First Place- The Clan,IFMR

Krishnan Chidambaram and Hariharan Subramaniyan. The event was Abhyudhaya, the flagship HR event of IFMR. They competed in the finals against teams from K.J. Somaiya, IIT Madras, BIM, Welinkar and LIBA

I Runner up at Goa Institute of Management

Gajendra Sisodia and Kriti Dua. This was a national level case study competition (Samiksha 2013). Total of 127 teams participated in the event

Article published in NITIE’s In-Fin-NITIE

Manshi Gandhi. The article was on “Quantitative Easing”

First prize in case study competition at SIMC

Harleen Wahi and Abhishek Jain. The case study was a real case of declining sales of next gen publishing magazines a unit of Shapoorji Pallonji & Co Ltd. Great Lakes competed with 11 teams in the final campus round with the likes of SIMS,MICA, NITIE, Narsee Monjee,etc