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Great Lakes bags the Gold Award at the 4th Indian Management Conclave Awards


IMC Awards 2013, instituted by MBAUniverse.com, were announced by Minister of State for HRD Dr Shashi Tharoor at 4th Indian Management Conclave 2013 in New Delhi. The awards document and recognize the most successful initiatives by management institutes to enhance the value of their MBA programs.

Great Lakes bags the Gold Award at the 4th Indian Management Conclave Awards


Great Lakes Institute of Management won Gold award for its Karma Yoga initiative under the ‘Improving Core Product: Revisiting the program architecture’ category in the 4th Indian Management Conclave Awards. The award was presented by Dr. Shashi Tharoor in an award ceremony attended by over 250 MBA Educators including Directors from B-schools across India, China, USA, Singapore and Canada. Dr. Tharoor was also the Guest of Honor & Valedictory Keynote speaker for the Conclave.

The Awards received more than 50 nominations from B-schools and University MBA departments across India. An eminent IMC Awards jury including Dr. Devi Singh, Director, IIM Lucknow; Fr. E. Abraham S.J., Director, XLRI, Jamshedpur; Dr Pritam Singh, DG, IMI & Former Director IIM Lucknow; Dr Rajan Saxena, Vice Chancellor, NMIMS University, Mumbai; Dr Debashis Chatterjee, Director, IIM Kozhikode and Dr Sesha Iyer, Director, S P Jain Institute of Management & Research, Mumbai had shortlisted 12 finalists who presented their cases during the two-day 4th Indian Management Conclave Conference2013.

Summary of Great Lakes’ Presentation:

Whether to do different things or to do a certain thing in the best possible way was one of the choices Great Lakes Institute of Management had to make. The school chose an amalgamation of both and redefined itself as an idea of excellence - Excellence in fostering leadership and the development of the human potential. The Karma-Yoga Leadership Experiential Project was instituted as a result of this decision and begun with a clear objective of creating futuristic business leaders capable of inclusive and value-oriented action.

Karma-Yoga - Leadership Experiential Project’ is an integral part of the courses on (i) Leadership, Influence & Power &; (ii) Upanishads & Transformational Leadership offered by Dr. Venkat R. Krishnan at Great Lakes Institute of Management, Chennai. Through this project, Great Lakes attempts to bring about a social change through kindling the leadership qualities in students and enhancing the self-esteem & self-efficacy of the people in the villages.

In 21 villages neighbouring the Great Lakes, Chennai campus, students work on promotion of organic farming, heightening the importance given to education for children, career-guidance for youth, women empowerment, organizing health camps and awareness drives on various topics etc. under four thematic areas viz. Agriculture, Capacity Building and Alternative Livelihoods, Education and Health.

The key stakeholders that Great Lakes has drawn (over the course of five years now) into a mutually linked network are the community, Great Lakers, local governance systems, organizations that provide social services in this region, alumni, other individual enthusiasts and well-wishers and some of the active stakeholder-rejuvenation exercises come in the form of:-

  • a. The Annual Karma-Yoga Convention- an all inclusive platform that brings together all present & prospective stakeholders in the development-schema together under one roof. Where we open up a discussion forum where participation is equally drawn from the average farmer, panchayat president, self-help group member, as it is drawn from students, teachers, conceptual experts, celebrities even.

  • b. Short, structured day-long field visits for guests of Great Lakes from the industry and students from other universities from India and abroad.

The villagers find it amazing that “educated and well off” students are so committed to the welfare and development of their families and are moved by the passion of these strangers. Thus, they too take a greater responsibility for their own decisions, be it a man’s alcohol addiction, or a woman’s ability to earn, or a parent’s commitment to their child’s education and overall development of personality. Those people termed as Gatekeepers or Points of Contact (PoC) are usually those who may have not so long ago started and gotten stagnated in an attempt to revive the finer aspects of their community. Such people gather strength from the sheer numbers of students working for their progressive ideas and therefore work with a renewed zeal thus re-affirming the schools’ faith that people can indeed be lifted into their better selves through Karma Yoga.

Click here to view the presentation made by Ms. Archanaa R. on behalf of Great Lakes during the 4th Indian Management Conclave 2013



Student Achievements

‘The Changing Face of Finance Consultancy: Boutique Investment Banks’ has been published in the May, 2013 edition of IIM- Shillong Conquest Magazine (Consulting Club) as ‘featured article’

Ankur Baj of PGDM (2012 - 2014)


Best silent voice entry for the June, 2013 Edition of Markathon-The Marketing Magazine of IIM-Shillong

Pulkit Kohli and Ankur Baj of PGDM (2012 - 2014)


Winner of Ernst and Young Knowledge Quiz

Lathish Venugopal, Viral Patel. More than 2000 teams across India participated in this


Runners up at TATA Crucible Campus Quiz

Lathish Venugopal and Viral Patel.


Article published in March edition of Markathon – Marketing magazine of IIM- Shillong

Kriti Dua and Sankalp Parihar. The article was on Marketing Trends 2013


Winner at Hyundai Global Youth Marketing Camp

Shouvik Das. The event was held in S.Korea and the team comprising of 4 Korean students, 4 Indians and 1 Chinese student won the award for the Best BTL Strategy


Second Prize for Article writing in NMIMS Banking

Namratha and Mahesh. The article was on “Policy expectations for the Indian Economy” and was published in the BankAge Magazine of NMIMS.


First Place- The Clan,IFMR

Krishnan Chidambaram and Hariharan Subramaniyan. The event was Abhyudhaya, the flagship HR event of IFMR. They competed in the finals against teams from K.J. Somaiya, IIT Madras, BIM, Welinkar and LIBA


I Runner up at Goa Institute of Management

Gajendra Sisodia and Kriti Dua. This was a national level case study competition (Samiksha 2013). Total of 127 teams participated in the event


Article published in NITIE’s In-Fin-NITIE

Manshi Gandhi. The article was on “Quantitative Easing”


First prize in case study competition at SIMC

Harleen Wahi and Abhishek Jain. The case study was a real case of declining sales of next gen publishing magazines a unit of Shapoorji Pallonji & Co Ltd. Great Lakes competed with 11 teams in the final campus round with the likes of SIMS,MICA, NITIE, Narsee Monjee,etc