Effective Influencing Skills and Strategies


Success in every walk of life depends on how well you can influence others – whether it is implementing your pet idea in an organization, negotiating for benefits, or generally creating a favorable impression that others form of you. Management is an influencing game. A manager, who does not know how to influence others in an organizational hermit, seizes to be effective in achieving individual and organizational goals. Management is not about doing everything by oneself, but is about getting things done with the help of others, by influencing them.

Our two-day Certificate Program helps you to:

  • Enhance your influencing skills
  • Devise and use specific strategies to achieve your personal and professional goals by influencing others
  • Handle conflicts tactfully
  • Understand how to mobilize support and buy-in for your ideas

Who should attend?
Middle and senior level managers

Program Content
  • Managerial power: How to get it? How to use it?
  • Managing assertively
  • Art of persuasion
  • Networking and developing allies
  • Influencing through the heart, tapping emotions
  • Liking, ingratiation and friendliness as a strategy
  • Strategic use of social norms like reciprocity
  • Impression management


Faculty
Dr. Venkat R. Krishnan holds a Ph.D. in Business Administration from Temple University, Philadelphia. He teaches fulltime at Great Lakes. Prior to joining Great Lakes, he taught at XLRI Jamshedpur. He has also taught at Temple University, Philadelphia, USA.

Date : 25 - 26 April, 2013
Time : 9:30 am – 5:30 pm
Venue : Great Lakes Institute of Management,
Dr. Bala V. Balachandar Campus,
East Coast Road, Manamai,
Tamil Nadu – 603102
Program Fee : INR 20,000 + Service Tax
*Food, Accommodation and hospitalities included*

For Registrations, please contact
Shriram Bhagavath at +91 98847 08285, Email: openprograms@greatlakes.edu.in


Student Achievements

Winner of Ernst and Young Knowledge Quiz

Lathish Venugopal, Viral Patel. More than 2000 teams across India participated in this


Runners up at TATA Crucible Campus Quiz

Lathish Venugopal and Viral Patel.


Article published in March edition of Markathon – Marketing magazine of IIM- Shillong

Kriti Dua and Sankalp Parihar. The article was on Marketing Trends 2013


Winner at Hyundai Global Youth Marketing Camp

Shouvik Das. The event was held in S.Korea and the team comprising of 4 Korean students, 4 Indians and 1 Chinese student won the award for the Best BTL Strategy


Second Prize for Article writing in NMIMS Banking

Namratha and Mahesh. The article was on “Policy expectations for the Indian Economy” and was published in the BankAge Magazine of NMIMS.


First Place- The Clan,IFMR

Krishnan Chidambaram and Hariharan Subramaniyan. The event was Abhyudhaya, the flagship HR event of IFMR. They competed in the finals against teams from K.J. Somaiya, IIT Madras, BIM, Welinkar and LIBA


I Runner up at Goa Institute of Management

Gajendra Sisodia and Kriti Dua. This was a national level case study competition (Samiksha 2013). Total of 127 teams participated in the event


Article published in NITIE’s In-Fin-NITIE

Manshi Gandhi. The article was on “Quantitative Easing”


First prize in case study competition at SIMC

Harleen Wahi and Abhishek Jain. The case study was a real case of declining sales of next gen publishing magazines a unit of Shapoorji Pallonji & Co Ltd. Great Lakes competed with 11 teams in the final campus round with the likes of SIMS,MICA, NITIE, Narsee Monjee,etc