Recruiters
PGPM 2022 Live Projects
The PGPM Class of 2022 took up live projects in a wide range of industries including Education, Health Tech, Media, Apparel, Manufacturing, and Technology, and E-Commerce to name a few. 80% Students were mentored by top leadership of the companies, including CEOs, Founders & Co-Founders, Heads of various functions, etc., guided by their vast experience and perspectives. Below are the details of the live projects undertaken during the academic year 2021-22.
Industry Classification
Function Classification
| Industry | Function | Corporate Mentor | Project |
| Empirical Study | Marketing | Faculty | To analyse Customer Behavior on food delivery apps |
| Education | Strategy | Founder | To build a strategic framework for ranking and classification of PE/VC Firms |
| Technology | Strategy | Co-Founder & CBO | To build an engaging brand partner and reward partner program |
| Consulting | Analytics | Founder Director | To classify and rank Startup and Fund Seeking firms |
| Technology | Marketing | Co-Founder & CEO | To define sales strategy, identify ICP, execute research resulting in sales pipeline, perform market research and create content for future roadmaps |
| Manufacturing | Operations | Executive Director | To determine a framework for measuring COPQ |
| Consulting | Analytics | CEO | To determine Environmental impacts of Electric Cars and create roadmap to successful migration and adoption aided by digital technologies. Further expand to accelerating the net zero carbon emission drives by countries and enterprises. |
| Consulting | Analytics | CEO | To determine how do the emerging technologies help bridge the rising urbanization and help pest free production and distribution |
| Empirical Study | Blockchain | Faculty | To determine the scope for blockchain in supply chain management |
| Telecom | Strategy | VP - Operations | To develop strategy for key RM Purchase and Vendor-managed Inventory |
| Apparel | Strategy | Founder | To explore potentials for partnerships in Indian market |
| Apparel | Strategy | Founder | To explore the US Market and build a GTM Strategy |
| Technology | Marketing | Co-Founder | To Find insights about the market, launch successful crowd funding campaign and develop operational efficiency features for sales, marketing, etc. |
| Media | Marketing | Co-Founder | To formulate a digital affiliate marketing plan |
| Education | Strategy | Founder | To formulate a plan for setting up a university with a sustainable growth objective |
| E-Commerce | Marketing | Marketing Lead | To formulate a social media marketing plan including designing and executive social media marketing campaigns, taking care of the brand image online, helping expand the user base of the social media accounts |
| Manufacturing | Marketing | Director | To formulate content creation plan for social media platform on a timely basis and design a portfolio relevant to the line of business |
| Technology | Marketing | CEO | To formulate marketing strategy and business development for company’s expansion |
| Technology | Marketing | Founder & Lead - Data Science Trainer | To formulate marketing strategy, analyse new market oppotunities, and strategize the exisiting portfolio |
| Education | Marketing | Founder | To formulate social media marketing plan for a test prep institute |
| Education | Marketing | Founder | To improve Digital Presence of a Test-Prep Institute |
| Sports | Strategy | Founder & CEO | To launch and expand app adoption in India and across the globe |
| Empirical Study | Analytics | Faculty | To perform an analysis of night lights, firms, and Poverty in India, obtaining a 25-year socio-economic history of each potential location for a field experiment |
| Technology | Analytics | Co-Founder | To perform analysis of top crops & streamlining data streams |
| Telecom | Operations | VP - Operations | To perform comprehensive analysis of inventory with slow-moving, non-moving & dead stock comparing with norms & inventory on hand |
| Health Tech | Marketing | Co-Founder | To perform detailed market research and conduct competitor analysis along with formulating Market Strategy for promotional and branding activities |
| Media | Marketing | Chief Strategy Officer | To perform market mix modeling for a CPG brand |
| Manufacturing | Marketing | Regional Marketing Communications Head | To perform market research on the Digital and Social Media Strategies of Key players in Process Automation space |
| Consulting | Marketing | Founder & CEO | To perform research and providing suggestions for launching new platforms |
| Consulting | Finance | Founder & Director | To perform special research and templatisation assignment on Enterprise Financial Performance Management |
| Consulting | Strategy | Sr. Manager - Life Science Advisory | To Perform: 1. Seed Enterprise Assessment ( 3 Tier II players - 3 Tier III players) 2. Business plan for venturing into urban and peri-urban farming 3. Conceptualize and develop a plan for agricultural field trial management tool/app |
| E-Commerce | Marketing | Marketing Lead | To plan and create content, manage SEO and manage online customer sentiment for the brand |
| Media | Marketing | Co-Founder | To plan and create marketing collaterals, content and increase digital demand |
| Digital Marketing | Marketing | Director | To plan campaign optimization, online advertisement and lead generation as a part of digital marketing. |
| Technology | Strategy | Founder & CEO | To plan the development of tools and processes in ESG investing |
| Empirical Study | Marketing | Faculty | To prepare a whitepaper on vocational education in energy sector |
| Consulting | Strategy | CEO | To study and design future processes to help online citizen services adoption for public and private sector |
| Technology | Strategy | Head - Operations & Strategy | To study the company and develop an Investor Presentation for Series-A Funding Round |
| Technology | Marketing | Co-Founder | To understand conversational trends in Sales Outreach to develop a growth business model for CadenceIQ |
| E-Commerce | Marketing | Head - Product | To understand the customer's language and define marketing strategy |
| Empirical Study | Blockchain | Faculty | To work on a research project on analyzing marketing with BlockChain technologies |
| Technology | Strategy | CTO | To work on business development, sales, marketing for an e-commerce website |
| Technology | Marketing | CEO | To work on marketing strategy & business development |
| Consulting | Strategy | CEO | To work on research and recommendation of how physical and digital assets could be transacted on the NFT platform of future |
Associations
