Global Mindset. Indian Roots.

Empirical Studies 2015-16

Company
Study Title
Esquared
Identification of gaps in MBA Education portal space
Test Book
Digital marketing strategies in b2c business of Testbook
L&T construction
Happay
Market strategy for international expansion of Happay.
Safe Express
Standard Chartered
Factoring & receivables financial solutions for SMES in india
Goulian Finch
Branding, marketing and product development for an upcoming accessory luxury brand Goulian Finch
91 Mobiles
Market place for reselling of used mobile handsets
Rehnus Logistics
Strategic research & analysis of indian trade lanes- import/export using historical trade data
Naukri.com
Factors, drive people for online certification in Naukri.com
HCL
Job market understanding for US and Mexico & campaign design
Tafe
Identification of indian agricultural crop cycle for major crops and identify corresponding sales potential of farm mechanisation thereon
Happay
Go to market strategy for expansion of client base (10,000 SMEs) in tier-I and tier-II cities in India
Esquared
COLLEGE SEARCH ENGINES & DIRECTORIES FOR THE UNDERGRADS
Viom Networks
Presenting innovative business cases based on the data analysis for in-building solutions at VIOM networks
Samsung
Impact analysis of samsung’s “make for india” advertisement campaign
Happay
Developing strategies to exploit current customer base, maximize Word of Mouth, and apply growth hacks to acquire new customers
Ritu Kumar
Understanding online consumer behavior and conducting a need gap analysis for the website and social media assets of Ritu Kumar
Yepme.com
Brand Equity Of YEPME
VizExperts
Developing a business model for consultancy services in the field of visual computing
MarkeTopper
Conceptualizing Trading Strategy for NIFTY
Delhivery
Building FSSAI compliant capabilities in existing network and Network Optimization
Jabong
One day order- fulfilment - Jabong.com (ayona)
DTDC
Recommend solutions to streamline operations including reduction of turnaround time in outbound logistics division
Deloitte
Human Capital Consulting

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