There were days when celebrities were roped in for endorsing brands based on the values or the qualities associated... Read more
February 26, 2015
We all have grown up seeing ads of 'the beetle'. Well, if you are in the western side of the globe, you would have... Read more
February 23, 2015
Narendra Modi's campaign team has used some very innovative and timely decisions that has helped give high visibility... Read more
June 11, 2014
Which restaurant do you find at 13,642 feet at Jungfrau, the roof of Europe in Switzerland? Not an Italian, French or... Read more
June 3, 2014
It is not an everyday opportunity to interact one-one with a senior executive of one of the biggest IT players in the... Read more
May 13, 2014
On India the A T Kearney report 2013 states : “Growth slowdown, but still strong. The global slowdown hasn't spared... Read more
April 25, 2014
The recently concluded T20 world cup on TV brought us a new technological innovation of stumps lighting up each time... Read more
April 9, 2014
Branding: “From customer benefit to your benefit”, was the topic of the guest lecture which was presented by Mr.... Read more
October 11, 2012
