PGDM - An Overview

The Post Graduate Diploma in Management [PGDM] is the first foray of Great Lakes Institute of Management into the two-year Management education space. The program has a clear focus on emerging economies and their growth. An AICTE approved program, PGDM offers a unique and nonpareil coverage of the economies of China, Far-East, Latin America and Africa in comparison to the India growth story. The PGDM has been designed by the Great Lakes Academic Advisory Council, which comprises the best in the world of managerial academia. This in turn has been streamlined with inputs from the Institute’s illustrious Business Advisory Council, to keep it in sync with the needs of an ever changing market place. The course helps the students to develop into business-ready managers, capable of responding to complex business requirements that arise in a changing global business environment.

Short term international immersions, optional study-a-semester-abroad programs, joint summers with global student pools, CEO mentoring, entrepreneurial incubation, experiential learning through simulation etc are some of the features that are being conceived for this program.

PGDM - Program Launch

The Great Lakes two year Post Graduate Diploma Program in Management (PGDM) was launched on the 28th October 2011, at Hotel Taj Coromandel, Chennai. Distinguished management guru and champion of management education innovation Dr. Srikant Datar, who was the Chief Guest on the occasion said, “It is high time that business schools around the world re-think management education. Great Lakes is a pioneer in management education innovation and has developed a very relevant and timely program in its new PGDM. The emerging markets thrust is truly unique” Dr. Datar is incidentally in town to run a one-day workshop for academicians and CEOs on ‘Rethinking Management Education with Innovation’.

Introducing the program, Dr. Tapan K Panda, Director - PGDM, Great Lakes Institute of Management stated that “the program, with its emerging economy centric curriculum, will have a term structure in sync with many international B-Schools. This will facilitate student and faculty exchange, semester abroad studies and globally oriented projects – thereby enriching student’s quality of learning and exposure”. “This program will help develop talent for Indian MNCs expand their footprint both in India and other high-growth markets”, said Mr. A Mahendran, Managing Director of Godrej Consumer Products. He was highlighting the advantages of the program from the industry point of view.

Value - adds Inside Classrooms

  • Emerging Economy Centric Curriculum
  • Foreign Language Learning [ Mandarin & Spanish]
  • Horizontal Function + Vertical Domain focus
  • Study of socio economic environment of specific emerging economy clusters
  • Experiential learning through simulations
  • Technology driven Virtual Classrooms with Global Connectivity
  • Emotional and Ethical quotient building
  • Exposure to latest curriculum by Faculty across the Globe

Value - adds Outside Classrooms

  • Entrepreneurial Incubation
  • Technopreneurship with Emerging Market Focus
  • Emerging economy centric Empirical Study
  • CEO mentoring for every student
  • Internship with Indian Companies having operations abroad
  • Karma Yoga Project to build socially conscious Manager

International Tie ups

  • Tie ups with Schools in Emerging Economies, Europe & USA
  • Faculty & student exchange programs across the globe
  • MOUs for consulting, knowledge exchange with leading Global Schools
  • Short Term International Immersions
  • SAP [Semester Abroad Program]
  • Term structure in sync with International Schools
  • Sharing of Online resources with global schools
  • Free boarding / lodging on reciprocal basis for students during exchange
  • Joint Global Summers [8-12 weeks]

Course Listing

Type Term Title of the Course
Core Level Term-1 Micro Economics
Financial Accounting for Decision Making
Managerial Computing
Individual's in Organizations (OB-1)
Quantitative Methods for Decision Making-1
Marketing Management-1
Human Resource Management
Experiential Learning Module (Augmented Level) Karma Yoga
Written Analysis of Communication
Empirical Study (Problem Formulation)
Language Lab (Mandarin/Spanish)
Potential Level Understanding Emerging Markets-1 (Relevance of Emerging Markets in New Global Economy)
Type Term Title of the Course
Core Level Term-2 Financial Management-1
Social Research Methods
Economic Environment of Business
Group's in Organization (OB-2)
Marketing Management-2
Quantitative Methods for Decision Making-2
Production and Operations Management-1
Experiential Learning Module (Augmented Level) Karma Yoga
Verbal Communication
Empirical Study (Research Design)
Language Lab (Mandarin/Spanish)
Potential Level Understanding Emerging Markets-2 (Doing Business In China)
Type Term Title of the Course
Core Level Term-3 Cost and Management Accounting
Financial Management-2
Marketing Research
Production Management and Operations Research
Specialization Course-1
Specialization Course-2
Specialization Course-3
Experiential Learning Module (Augmented Level) Karma Yoga
Interactive Presentation & Corporate Etiquette
Emprical Study
(Research Report Writing & Presentation)
Language Lab (Mandarin/Spanish)
Potential Level Understanding Emerging Markets-3 (Doing Business in Latin America)
Type Term Title of the Course
Core Level Term-4 Strategic Management
Management Information Systems
Specialization Course-4
Specialization Course-5
Specialization Course-6
Specialization Course-7
Specialization Course-8
Experiential Learning Modules (Augmented level) Interactive Presentation & Corporate Etiquette
Interview Skills-1
Potential Level Understanding Emerging Markets-3 (Doing Business in Africa)
Type Term Title of the Course
Core Level Term-5 Negotiation Skills and Strategy
Organization Structure and Design
Specialization Course-9
Specialization Course-10
Specialization Course-11
Specialization Course-12
Specilization Course-13
Experiential Learning Module (Augmented Level) Creativity and Management
Interviews Skills -2
Potential Level Understanding Emerging Markets-4 (Doing Business in Far East Countries )
Type Term Title of the Course
Core Level Term-6 Business Ethics and Corporate Governance
Business Law
Specialization Course-14
Specialization Course-15
Specialization Course-16
Specialization Course-17
Specialization Course-18
Experiential Learning Module (Augmented Level) Karma Yoga
Potential Level Emerging Market Startegies

Marketing

  1. Consumer Behavior
  2. Sales and Distribution Management
  3. Brand Management
  4. Business Anaytics
  5. International Marketing Laws
  6. Neuro Marketing
  7. Business to Business Marketing
  8. Customer Relationship Management
  9. Marketing Startegy and Market Entry Options
  10. Strategic Marketing Planning
  11. Consumer Focussed Product Marketing
  12. Services Marketing
  13. Global Marketing
  14. Marketing Strategies for Emerging Markets
  15. Entreprenurial Marketing
  16. Marketing and International Trade
  17. Rural Marketing
  18. Product Management
  19. Managing Customer Equity
  20. Marketing Engineering

OB & HRM

  1. Tranformational Leadership & Human Values
  2. Human Resource Information System
  3. Industrial Disputes and Grievance Management
  4. Strategic HRM
  5. Labour Laws
  6. Training and Development
  7. Performance Management
  8. Human Resource Planning
  9. Executive Reward and Compensation management
  10. Employment Branding
  11. Conflict, Power and Resolutions in Organizations
  12. Innovating for Sustainability (Field Course)

Operations Management

  1. Project Management
  2. Supply Chain Management
  3. Operations Strategy
  4. Total Quality Management
  5. Lean Manufacturing Systems
  6. Business Process Re-engineering
  7. Innovation Management
  8. Managing Service Operations
  9. Supply Chain Modelling and Analysis
  10. Strategic Operations Planning

International Trade, Business and Strategy

  1. Governance and Globalization
  2. International Trade and Commerce
  3. International Business Strategy
  4. Strategy Execution
  5. Management of Family Owned Business
  6. Change Management & Corporate Transformation
  7. Competitiveness of Nations
  8. Economic Policy and European Integration
  9. Globalization and Emerging Markets
  10. Managing International trade and Investments
  11. Competing through business models
  12. Creating and Sustaining Competitive Advanntage
  13. Global Strategic Management
  14. Business in South Asia: Strategic Challenges
  15. Staretegy and Technology
  16. Knowledge based Strategy
  17. Business Failures

Finance

  1. Corporate Financial Strategy
  2. Financial Engineering
  3. International Finance
  4. Options, Futures and Swaps
  5. Fixed Income Security Management
  6. Financial Institutions and Markets
  7. Corporate Valuation
  8. Project Appraisal
  9. Security Analysis and Portfolio Management
  10. Investment Banking
  11. Retail Banking
  12. Developmental Banking in Emerging Economies
  13. Financial Statement Analysis and valuation
  14. Understanding Capital Markets in Emerging Economies
  15. Creating Value through Corporate restructuring
  16. Investment and Finance in Emerging Markets- China
  17. Investment Strategy
  18. Venture Capital and Private Equity

IT & Systems

  1. Database Management Systems
  2. Structured Programming and Algorithms
  3. Object Oriented Software Development
  4. Software Project Management
  5. Enterprise Resource Planning
  6. Artificial and Neural Networks
  7. Decision Support Systems
  8. IT and e-Business
  9. e-commerce
  10. Business Intelligence
  11. Enterprise Business Applications and Emerging Issues

Entreprenurship

  1. Building a Business in the Context of a Life
  2. Building and Sustaining a Successful Enterprise
  3. Creating High Impact Ventures
  4. Managerial Capitalism in New Economy
  5. Entreprenurial Marketing
  6. Entreprenurial Finance
  7. Entreprenurship and Global Capitalism
  8. Entreprenurship and Venture Capital
  9. Entreprenurship in the Private and Social Sector
  10. Entreprenurship in health care
  11. Entreprenurship in clean technology
  12. Entrepreneurship in bio-medical and life sciences
  13. Launching technology ventures
  14. Techpreneurship and Silicon Valley Projects